With an intimate knowledge of the quality and range of products produced in the African market, the company founders established the framework for the import division: Proudly African Imports.

The initial focus of the division was to formulate and distribute a range of dry, bottled and vacuum packed products for supply to the crewed yacht and restaurant market. This was achieved very successfully in the divisions first year of operation, and the products, being of exceptional quality, and competitively priced, have gained a positive response from the local markets in each island as well.

Over a 5 year period this division has grown substantially, and presently supplies a range of over 250 products to numerous Supermarkets in 4 major Caribbean islands. Expansion of the range is happening at a rapid rate. With warehouses established in St Thomas USVI and Tortola, BVI - the supply and development of the range into the greater Caribbean region is underway.

The division purchases each line of product directly from the manufacturer in Africa; this ensures a direct link between the manufacturer and the consumer, ensuring freshness and competitive pricing. The division strives to establish agency rights to distribute and market each range direct from the supplier. Proudly African Imports is happy to offer the following ranges of products:

• Fruit Juices:
  Products from Liquifruit and Ceres - Dry/packed
• Food Items:
  Products from Ina Paarmen, Pyotts, Bakers, Nando's, Steer's and more
• Wine, Spirits and Malt Beverages:
  Products from KWV wineries, Citrusdal Cellars and Windhoek beer
• Arts & Crafts:
  From a variety of manufacturers and artisans
• Electrical Goods:
  Marine and household
• Marine Products:
  From Dinghies to Anchors
• Household and Woodwork:
  Products from Mackie, Masterlock and PG Bison